Craft a cohesive, strategic voice for your brand — from message to visuals and beyond across your preferred platforms.

About the Class

Your brand isn’t just what you sell — it’s how you communicate.

This class is designed to give you a complete brand communication system: researched, intentional, and aligned with your business goals. Whether you're launching, scaling, or refreshing your identity, we’ll create a cohesive strategy that reflects who your brand is and connects with your audience.

We start with your brand story, audience psychology, and visual presence to create a playbook you can use — across platforms and over time.

You’ll walk away with:

• Strategic clarity

• A refined/brand voice

• Visual guidelines and consistency

• A comprehensive communication plan that covers all your touchpoints

What’s Included

Brand Research & Market Positioning
Brand Strategy Foundation (Mission, Vision, Values)
Full Messaging Suite (Voice, Tone, Key Phrases, Taglines)
Communication Plan (Social, Website, Email, Ads)
Visual Guidelines (Color Palette, Typography, Logo Use)
Marketing & Advertising Recommendations
Final Delivery: A Complete Brand Identity Playbook (PDF & Editable Formats)

Why It Works

Strategy first. Design second. Communication third.

This process isn’t about guessing or pulling ideas out of thin air — it’s based on research, psychology, and communication strategy. We create brands that are lived, not just looked at.

Outcome

1. Determine the strength and weakness of the brand delivery agains the business, this covers core business, portfolio, mandate and contribution to the vision

2. Determine the perceptions internally and externally, and how that contributes to the overall reputation and position

3. Audience survey to gain understanding of the overall perceptions and how we can move towards the desired outcome (this includes recommendations for brand idea + service mantra + video to sell etc)

Who This Is For

This class is perfect for:

• New businesses in need of a full brand identity

• Creatives and service providers wanting better aligned brand presence

• Founders rebranding for growth, expansion, or clarity

• Businesses launching a new product or vertical

• Anyone struggling with mixed messaging or inconsistent visuals